What is Robo-Advice?
A robo adviser uses digital technology and a web-based service platform to simplify, automate and improve investment management, with lower costs. Our automation investment process helps you building tax-efficient diversified portfolios to ongoing management with you behind the wheel.
Why it Works
Experience shows that successful investing begins with a careful examination of the fundamentals of a potential investment. By analysing revenues, assets and debts, then using that data to make calm, rational decisions, investors give themselves the best chance of succeeding over time.
Unfortunately, history also shows that most investors are affected by emotion and behavioural biases. Human management can also be expensive, creating high fees that eat into your returns. Fortunately, a technological revolution is at hand. By building proven investment principles into an automated system, robo advisers help astute investors take the emotion out of investing, and achieve better results at lower cost.
Less Emotion, More Precision
Studies show that irrational behaviour consistently costs investors money. Whether trying to time the market, failing to rebalance or trading too often, investors let emotion cloud their judgement. By automating best practice decision-making, we help you avoid emotion and take the worry out of investing.
Low Turnover Portfolios
Low turnover and diversified assets means less tax drag on performance.
Portfolio Management Made Easy
Our technology also helps put you in control. We help you rebalance your portfolio to help you make decisions.
Cost Savings through Transaction Automation
Our technological capabilities deliver faster, more cost-effective trades with lower brokerage fees. At InvestSMART, decisions based on emotions play no part in our investment process.
More About Robo-Advisors
Today, we are dedicated to delivering improved investment management and growth opportunities to our customers through our portfolios of globally diversified Exchange Traded Funds (ETFs). We also provide wealth protection and asset management strategies through our automated robo-advice technologies. And we look forward to bringing you more automated investment opportunities in the future.

